About Me
My Background
Hey there, I’m Aastha Kochar.
I specialize in writing high-converting and data-driven blogs for B2B (Digital Marketing, E-commerce & more) brands.
I have a strong educational background in Journalism, that allows me to conduct extensive research, tell stories, and make my content unique.
What Goes Into My Content?
I am adept at using SEO tools like Semrush, Surfer SEO, and Yoast & Rank Math Plugin for keyword research & on-page optimisation.
For writing, I use Google Docs, and for editing, I use Grammarly Premium & Hemingway Editor to ensure the content is easy and accurate.
I am also well-versed with WordPress & other Content Management Systems for publishing content.
And if you’re wondering whether I use AI / ChatGPT for content, YES I DO — But only to get assistance in strategising, generating ideas quickly, and being more efficient at my job. This helps us stay ahead of our competitors by focusing on both — quality & quanitity.